THE PRACTICALITY OF A RETRO FRIDGE, NOW IS POSSIBLE.
The new Consul retro fridge is the definition that style and practicality can go together. Available in two colors and a chrome handle, it is easy for storing food and drinks. Has 3 temperature levels and a freezer ideal for making ice. No more problems with mini fridge, this one really does look like a fridge, but small.
3D Video • CGI Video • Fridge Animation • 3D Render
The Consul team invited us to create the project's launch video with a super dynamic video that presents the product and its variations in some environments and alternating lighting.
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CREATION PROCESS.
Along the creation process, we are transferring an image that conveys personality to the product, making it practical and versatile. Each stage of this work contributes to creating a mini fridge that not only stands out visually, but also meets the practical needs of users, adapting to different contexts and lifestyles.
WHO LIKES, STILL.
Our still images highlight the mini fridge, emphasizing its beauty without distractions. Every detail is carefully captured to convey its personality and versatility, allowing consumers to appreciate its raw aesthetic.
CREDITS.
Project Manager: Marcus Vinícius
Creative Direction: Guli Petry e Gabriel Venginoski
Assets: Rafael Nicolazzi
Animation and Finishing: Denis Bassi
Composition: Gabriel Venginoski
Post-production: Marcus Vinícius
Animation and Finishing: Denis Bassi
Composition: Gabriel Venginoski
Post-production: Marcus Vinícius
